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Robert B. Cialdini, PhD – HarperCollins

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Robert B. Cialdini, PhD is an award-winning behavioral scientist and author.  He is the president and CEO of Influence at Work, focusing on live and virtual keynotes, streaming and online corporate training.In acknowledgement of his outstanding research achievements and contributions in behavioral science, Dr. Cialdini was elected to the American Academy of Arts & Sciences and the National Academy of Sciences. He has over 230 professional and scientific publications. Robert Cialdini is Regents

Robert Cialdini, Ph.D.

What is the Scarcity Principle? — Wealest

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Influence : The Psychology of Persuasion

Influence: How and why People Agree to Things [Book]

In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.

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