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SUMMARY OF INFLUENCE By Robert Cialdini : The Psychology Of Persuasion - A Practical Way of Reading Books More Conveniently by Primal Reads

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In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.

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