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• Scrub Daddy uses TikTok to reach Gen Z

Scrub Daddy uses TikTok to reach Gen Z

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Subculture Series: #CleanTok and the Brands Doing It Right - YPulse

Social Media Changed How Brands Talk to Us, but Are the Jokes Wearing Thin? - The New York Times

Scrub Daddy's TikTok Marketing Strategy: Unlocking Viral Video Success

Kian Bakhtiari on LinkedIn: #cleantok #fmcgproducts #productmarketing

What do you think of brands opening shops on TikTok? : r/BeautyGuruChatter

Social Media Content Marketing to Gen Z: A Guide

10 Brands That Rule on TikTok

9 Book Marketing Musts I Learned from Scrub Daddy on TikTok, by Shayla Raquel

Scrub Daddy wipes away its TikTok competition - Wavemaker Global